The album cover is for Demi Lovato’s album, Don’t Forget. Demi Lovato’s music genre is mainly pop/rock but looking at this image you can tell the artist is focusing on the rock side of her genre this is apparent from the colours that have been used in the image black and red, the title of her album is written over and over again in black writing and looks like someone has painted it on the first layer of the image. Repeating the title of her album and the way that it has been written on the image makes people remember the name of the album clearly, it is also the name of one of the tracks featured on the album that was released as a single, therefore promoting that particular single.
The second layer of the image is the artist; the artist in this case has been featured on the front cover of the album, using solely the artist and no other images establishes Demi Lovatos solo music career as this was her first album it would make the consumer remember her for any future albums.
The image of Demi is a long shot showing her holding a guitar again reinforcing her music to be more rock than pop in this album, her very dark clothing makes her stand out from the white background and makes her name stand out as well. How ever she is wearing a white jacket over her black top, the white jacket make her stand out from the black writing of the album’s title underneath her. In the image of her it shows Demi wearing black leather gloves again showing the rock of her album and image.
The image of Demi shows her looking down but directly at the camera showing that she is in power of her music, looking down at the camera also shows that she is serious about her music career too.
The third layer of the image is the artists name in red, using red over the black writing underneath makes it stand out, again this is for the consumer to remember her name and who she is as she would be most famous for acting in Disney people may call her, her characters name, using the red against the black makes Demi Lovato’s name stand out.
The album cover is rockier and darker than some people may of expected from the Disney star, the audience might have been expecting a more of an clean cut image for her album cover than it is. The album cover does set in store what the album sounds like this is done by the image being different to what people may associate her by. Demi first album was to create a fan base and to interest people in her music who may not normally listen to Disney artists this was created by the album image being different from her normal clean cut image.
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